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	<description>Creative branding, web design, ecommerce studio based on the gold coast</description>
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		<title>Brand Loyalty, are you loyal to Brands?</title>
		<link>http://www.allaboutthebrand.com.au/brand-loyalty-are-you-loyal-to-brands/</link>
		<comments>http://www.allaboutthebrand.com.au/brand-loyalty-are-you-loyal-to-brands/#comments</comments>
		<pubDate>Thu, 30 Aug 2012 23:02:03 +0000</pubDate>
		<dc:creator>Kirsteen Slessor</dc:creator>
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		<category><![CDATA[Branding]]></category>

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		<description><![CDATA[<a href="http://www.allaboutthebrand.com.au/brand-loyalty-are-you-loyal-to-brands/brand-loyalty-pic/" rel="attachment wp-att-1950"></a>It&#8217;s a difficult question to answer. It often comes down to the products performance and how much you’ve got for your money, the experience of using a product will remind you why you bought it in the [...]]]></description>
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		<title>Are you a one category brand?</title>
		<link>http://www.allaboutthebrand.com.au/are-you-a-one-category-brand/</link>
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		<pubDate>Thu, 23 Aug 2012 23:42:39 +0000</pubDate>
		<dc:creator>Kirsteen Slessor</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Branding]]></category>

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		<description><![CDATA[<a href="http://www.allaboutthebrand.com.au/are-you-a-one-category-brand/brand-loyalty-2/" rel="attachment wp-att-1778"></a>All our business products and services all fit into a typical “<a title="Brand Identity, Brand Strategy, Brand Workshops – Gold Coast" href="http://www.allaboutthebrand.com.au/services/brand/">Brand Category</a>”. As we innovate and move forward as a race, there has never been a [...]]]></description>
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		<title>Why does your Business need a Brand Manager?</title>
		<link>http://www.allaboutthebrand.com.au/why-does-your-business-need-a-brand-manager/</link>
		<comments>http://www.allaboutthebrand.com.au/why-does-your-business-need-a-brand-manager/#comments</comments>
		<pubDate>Mon, 20 Aug 2012 03:38:05 +0000</pubDate>
		<dc:creator>Kirsteen Slessor</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://www.allaboutthebrand.com.au/?p=1693</guid>
		<description><![CDATA[<a href="http://www.allaboutthebrand.com.au/why-does-your-business-need-a-brand-manager/why-you-need-a-brand-manager2-2/" rel="attachment wp-att-1849"></a>Decisions Decisions&#8230; Post GFC, ok so we’re a bit down the track now but what have we learned about <a title="Six Pack Branding™" href="http://www.allaboutthebrand.com.au/six-pack-branding/">Branding</a> our Businesses? I’m pretty sure we’re all a lot more cautious with our [...]]]></description>
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		<title>Search Engine Optimisation &#8211; Choose your battles to win the war!</title>
		<link>http://www.allaboutthebrand.com.au/search-engine-optimisation-choose-your-battles-to-win-the-war/</link>
		<comments>http://www.allaboutthebrand.com.au/search-engine-optimisation-choose-your-battles-to-win-the-war/#comments</comments>
		<pubDate>Sun, 24 Jun 2012 22:34:11 +0000</pubDate>
		<dc:creator>Spencer Toogood</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[search engine optimisation]]></category>

		<guid isPermaLink="false">http://www.allaboutthebrand.com.au/?p=1275</guid>
		<description><![CDATA[We all know how important it is to have your <a title="Wedsite Design, Web Design, Web Development, E-commerce – Gold Coast" href="http://www.allaboutthebrand.com.au/services/web-design/">business website</a> rank highly in search engine results, in fact 70% of people will never venture past the first [...]]]></description>
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		<title>Little Magnolia &#8211; New ecommerce website launched</title>
		<link>http://www.allaboutthebrand.com.au/little-magnolia-new-ecommerce-website-launched/</link>
		<comments>http://www.allaboutthebrand.com.au/little-magnolia-new-ecommerce-website-launched/#comments</comments>
		<pubDate>Tue, 05 Jun 2012 14:01:31 +0000</pubDate>
		<dc:creator>Spencer Toogood</dc:creator>
				<category><![CDATA[Latest Projects]]></category>

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		<description><![CDATA[All About The Brand is proud to launch the new Little Magnolia e-commerce website. Little Magnolia sell health and nutrition products online specifically for mums and bubs. <a href="http://www.littlemagnolia.com.au" target="_blank">Click here to visit the website</a>]]></description>
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		<title>Building your brand with innovative display design</title>
		<link>http://www.allaboutthebrand.com.au/building-your-brand-with-innovative-display-design/</link>
		<comments>http://www.allaboutthebrand.com.au/building-your-brand-with-innovative-display-design/#comments</comments>
		<pubDate>Mon, 04 Jun 2012 04:25:26 +0000</pubDate>
		<dc:creator>Spencer Toogood</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[interactive design]]></category>

		<guid isPermaLink="false">http://www.allaboutthebrand.com.au/?p=1148</guid>
		<description><![CDATA[I decided to take a trip down memory lane today and went trawling back through my old design archives. I came across pictures of an interpretive area design project that was undertaken by my previous design company. Although it has [...]]]></description>
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		<title>Rigby Transmedia</title>
		<link>http://www.allaboutthebrand.com.au/rigby-transmedia/</link>
		<comments>http://www.allaboutthebrand.com.au/rigby-transmedia/#comments</comments>
		<pubDate>Fri, 25 May 2012 06:35:20 +0000</pubDate>
		<dc:creator>Spencer Toogood</dc:creator>
				<category><![CDATA[Testimonials]]></category>

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		<description><![CDATA[Spencer is very good at what he does in creative design and IT. He is reliable, inventive, hardworking and very easy to deal with on any project in which he is involved. He&#8217;s a great ideas man. All assignments he [...]]]></description>
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		<title>Branding &#8211; What does it mean for Retailers and Shopping Centre Owners?</title>
		<link>http://www.allaboutthebrand.com.au/branding-what-does-it-mean-for-retailers-and-shopping-centre-owners/</link>
		<comments>http://www.allaboutthebrand.com.au/branding-what-does-it-mean-for-retailers-and-shopping-centre-owners/#comments</comments>
		<pubDate>Wed, 02 May 2012 20:47:56 +0000</pubDate>
		<dc:creator>Kirsteen Slessor</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[retail design]]></category>

		<guid isPermaLink="false">http://www.allaboutthebrand.com.au/?p=871</guid>
		<description><![CDATA[In today’s tough retail environment, many retailers are having to focus a lot more on their brand and what this means. PERCEPTION = REALITY Branding Dictionary meaning “A name, sign or symbol used to identify items or services of the [...]]]></description>
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		<title>Total Triathlon</title>
		<link>http://www.allaboutthebrand.com.au/total-triathlon-testimonial/</link>
		<comments>http://www.allaboutthebrand.com.au/total-triathlon-testimonial/#comments</comments>
		<pubDate>Tue, 01 May 2012 20:59:56 +0000</pubDate>
		<dc:creator>Spencer Toogood</dc:creator>
				<category><![CDATA[Testimonials]]></category>
		<category><![CDATA[testimonial]]></category>
		<category><![CDATA[total triathlon]]></category>

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		<description><![CDATA[Total Triathlon has employed the services of All About the Brand for a year to date, in this time our business has been visually recreated by the artistic and understanding hands of Spencer. It never ceases to amaze the depth of understanding Spencer engages [...]]]></description>
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		<title>Total Triathlon &#8211; New ecommerce website launched</title>
		<link>http://www.allaboutthebrand.com.au/total-triathlon/</link>
		<comments>http://www.allaboutthebrand.com.au/total-triathlon/#comments</comments>
		<pubDate>Mon, 30 Apr 2012 04:55:25 +0000</pubDate>
		<dc:creator>Spencer Toogood</dc:creator>
				<category><![CDATA[Latest Projects]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Web Development]]></category>

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		<description><![CDATA[<a href="http://www.allaboutthebrand.com.au/total-triathlon/port-tt/" rel="attachment wp-att-846"></a> All About The BrandTM is proud to launch the new Total Triathlon e-commerce website. Total Triathlon sells triathlon and multi-sport equipment and bikes, both online and in their store. <a href="http://www.totaltriathlon.com.au" target="_blank">Click here to visit the website</a>]]></description>
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